Thanks again to Pam Lipshitz, Thomas Mulgrew, and the rest of Workman Group PR, I attended another red carpet event, one with more star-studded celebrities – The SESAC 2015 Pop Music Awards. The ceremony included a riveting red carpet reception followed by dinner, award presentations, and performances. This event brought together many successful publishers and songwriters behind hits that were recognized by the GRAMMY Awards, received many placements, and got a lot of air time.
The awards – which took place last night between 7:30 and 11:00 pm – would be centered at one of the Big Apple’s many important cultural landmarks, The New York Public Library. The press anticipated the arrivals of Destiny’s Child’s Michelle Williams, but she turned into a no-show. Luckily, legendary hip-hop artist and Public Enemy founder Chuck D, walked the red carpet next to honoree – Jon Platt, President, North America for Warner/Chappell, who received SESAC’s Visionary Award.
Jon has long been recognized as one of the most revered executives in the music industry. He played an instrumental (no pun intended) role in attracting a wide range of talent to Warner/Chappell like Jay-Z, Beyonce, Roc Nation’s publishing roster, Mike WiLL Made It, and Aloe Blacc. Meanwhile, he continued to build relationships with songwriters like Katy Perry, Nate Ruess, Michael Buble, Barry Gibb and George Michael. Jon also worked at EMI where he signed Drake, Kanye West, Young Jeezy, Mary Mary and Snoop Dogg, and many others at the onset of their careers.
Additional songwriters who enjoyed an incredible night include James Napier and William Phillips (TOURIST), the team that wrote the GRAMMY Award-winning Song of the Year recorded by Sam Smith – “Stay With Me.” This hit was published by Salli Isaak Music Publishing (PRS), Method Paperwork LTD (PRS), and Universal Tunes. Napier also scored additional hits with Sam including “I’m Not The Only One,” and two songs featuring Sam – “Latch” by Disclosure and “La La” by Naughty Boy. For this accomplishment, James and William took home SESAC’s coveted Songwriter of the Year award.
Prior to accepting the awards, on the red carpet, I overheard James talking to a reporter about how he met Sam Smith. Although I will not divulge all the details of that conversation, I will say the success of the songwriting duo and the soulful male vocalist did not happen overnight. It happened over a few years.
Returning to the red carpet experience, I think about all who walked down for photo and interview opportunities following Napier. Angela Hunte, a Soca enthusiast, and the singer-songwriter who wrote “Empire State of Mind” for Alicia Keys and Jay-Z, also graciously posed for the press. Dressed in a daffodil neck to toe gown by BCBG Max Azaria, she smiled and humbly shared her experience with another journalist next to me about her current projects and future goals. Later that night, Angela would perform “Empire State of Mind” in honor of Jon Platt.
DJ Marley Waters, who had hit songs this year with electro-R&B song “2 On,” recorded by Tinashe, featuring Schoolboy Q, and also performed on the same stage alongside popular DJs including Avicii, would also receive an award. SESAC’s Mario Prins accepted the award on DJ Marley Waters’ behalf. On the red carpet, the songwriter posed for photos with Trevor Gale, Writer/Publishers relations at SESAC, and one of the night’s many glamor queens dressed to the nines, Jillisa Lynn.
Mike Free, a contributor to the hit recorded by Trey Songz, “Na Na,” walked the red carpet mostly solo. Although he, like many quickly grew tired of smiling for all of the press; Mike would later receive an award for his success with “Na Na.” Award recipients who did not seem to grow tired on the red carpet included London On Da Track, a record producer, songwriter, and rapper, who collaborated on the hits recorded by Rich Gang featuring Rich Homie Quan and Young Thug, “Lifestyle,” and one recorded by T.I. featuring Young Thug, “About the Money.”
Like previously mentioned, not all award recipients appeared that night. Charli XCX, the songwriter and performer of “Boom Clap” and a contributor to other songs like “I Love It” recorded by Icona Pop, and “Fancy” recorded by Iggy Azalea featuring Charli XCX, also received an award, but did not attend the event. American Authors received the most memorable award that night; SESAC’s first ever, SYNC Award, which counts the number of air plays an SESAC artist receives. While this group was not present to accept either, they did prepare a video thank you message to SESAC for their major accomplishment. Their hit, “Best Day of My Life” received 150 placements in television and film.
Singer-songwriters were not the only guests of the red carpet reception that night. Other celebrities invited to the event like famous model Rain Dove and actress from Orange Is the New Black, Farrah Krenek made appearances. New singer-songwriters also graced the reception including: East-Texas native, Laura Lee Bishop Green, who followed just behind DJ Marley Waters on the carpet; the Brooklyn-based vocalist of Chairlift, Caroline Polachek; singer-songwriter Lisenny Rodriguez; and many more. My slide show of red carpet snapshots will show more. Additional SESAC players also pose with guests including Pat Collins, SESAC President; Trevor Gale, Senior VP, Writer/Publisher Relations; Linda Lorence Critelli, VP, Writer/Publisher Relations; Jamie Dominguez, Senior Director, Writer/Publisher Relations; and Greggory Smith, Associate Director, Writer/Publisher Relations.
The red carpet event finished at about 8:30 pm and the awards ceremony started at 8:45 pm. During this time, Pat Collins made the opening speech. Linda Lorence Critelli introduced the sponsors of the awards, Delta Airlines, City National Bank, and The London NYC, an exclusive hotel partner. Linda and Trevor Gale shared the responsibility of announcing the awards.
By 9:15 pm, the audience was given a break to eat dinner. I would take off in the middle of dinner service to catch a train back home. During the remaining 30 minutes, I chatted with a few members of the press who were able to come into the Celeste Bartos Forum, the room where the ceremony was held, and drew conclusions about what I have learned from attending the event.
The 2015 SESAC Pop Music Awards ceremony celebrated the songwriters and publishers that helped recognized artists become household names through hit songs. While 2014 – 2015 has proven to be a year in which SESAC writers have had tremendous success, these achievements are meant only to be enjoyed in a moment. Like I have heard from many industry experts, it is difficult to predict which songs will capture the attention of the masses.
The most important lesson I remembered last night is that no artist is an island. Publishers and Songwriters play a vital role in helping recording artists rise on the popular music scene. While guarantees do not exist, artists who benefit from a collaboration with songwriters and producers, the way Sam Smith, Tinashe, and Trey Songz did, can only hope that their hits from the past year will and open the doors to more profitable opportunities in the near future.